Sell Like Mercury is India’s leading campus placement training program founded by Sai Prasad (Ex–Sr. VP, IT Industry). They provide real-world, industry-relevant training to college students and approached BRANDCIT to scale their digital presence.
SLM had a strong offline model but needed a digital transformation. Their goals included:
We designed a multi-channel strategy tailored to SLM’s goals:
Modernized UI/UX and persuasive messaging were used to create a lead-generating platform that reflects SLM’s success stories.
Optimized for keywords like "campus placement training" and "interview coaching" using competitive analysis.
Turned raw videos into polished content with thumbnails, SEO-rich descriptions, and publishing schedules.
Handled Instagram and Shorts with branded content and analytics, growing their student audience organically.
Developed a learning app for students to access courses, live sessions, and assessments anytime, anywhere.